Spotify Acquires Podz to Enhance Podcast Discovery on Its Platform

Spotify introduced on Thursday that it has acquired Podz, a podcast discovery platform. Podz is a platform that gives quick clips for podcasts that function a teaser. These teasers can then be referred to by customers when deciding which podcast they could wish to take heed to. The mixing of Podz with Spotify is anticipated to be accomplished by the tip of the 12 months. Earlier this week, Spotify additionally introduced Greenroom as an meant rival for Clubhouse, the favored audio-only chat platform.

Announcing the acquisition on its weblog, Spotify stated, “We’re investing to construct and scale the world’s finest (and most customized) podcast discovery expertise.” As talked about, Podz is a platform that helps customers uncover new podcasts each day, relying on the consumer’s style and preferences. Relying on varied components, Podz suggests its customers three episodes every day.

The weblog additional reads, “We imagine that Podz’ expertise will complement and speed up Spotify’s centered efforts to drive discovery, ship listeners the precise content material on the proper time, and speed up development of the class worldwide.”

Spotify intends to include Podz’ expertise with its platform quickly and says that the customers ought to be capable to expertise the brand new components by the tip of the 12 months.

Earlier this week, Spotify additionally introduced the launch of Greenroom, a competitor for Clubhouse. The brand new function was launched after the music streaming service acquired Betty Labs, the corporate behind the sports activities audio platform Locker Room. Greenroom will enable customers to hitch stay discussions or host their very own.

Final month, Spotify introduced three new options — buttons with elevated readability options, choices for textual content resizing, and a beta for podcast transcripts. The transcripts function will at present be out there for Spotify Authentic podcasts however will embody all podcasts sooner or later. Through the Google I/O occasion in Could, Spotify additionally introduced that it’s engaged on permitting customers to obtain playlists and podcasts on Put on OS units.

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What’s up, I'm Pawan. A Blogger, trader, and a Affiliate marketer. I love to write on technology.

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